I never knew this was on the radar but this is exciting! Besides all those Nike loving sneakers looks and the Net a porter fashionable fitness wear sections of their website, the foray of fashion into fitness is finally coming into fruition with technology.
Tory Burch has teamed up with FitBit to release golden T embellished jewelry fitbit trackers and stylish namesake Silicone FitBit Flex Tracker Bracelets. So for all of the fashion girls and girls in general who find other trackers and the original fitbit too boring, colorful and stylish fitness accessories can match you're outfits and it would not be blatant that you are tracking your steps or counting cals burned.
See them and get them here! You have to buy the tracker and jewelry accessories together in order to use it. :) Definitely looking into this.
Fitness and Fashion has come a long way from Chanel's Logo'ed Tennis Racks to Anna Sui Fit Flops.