For me this sort of resurrected Diesel, as I have not nor other people havent really thought of the brand in a long time. Loved this campaign done by Nicola Formichetti and Photographer Nick Knight.
It sort of has a jetset feel like the Michael Kors ads but this takes it a step further. It brings on a sense of fantasy with denim, synonymous with Diesel's long standing fame for denim. It is as if saying, we can still be cool and look cool against all the odds.
Its just so visually amazing to look at.